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The Summit provides an unparalleled opportunity to connect with and learn from the biggest thinkers in media, communications and advertising. We will update this page regularly with speakers as they are confirmed.
Global Chief Digital Officer & Member of The Executive Committee, L’Oreal
Asmita is an Indian national, with a background in economics and statistics. She began her career in the advertising industry, working in both India and China on campaigns for some of the world’s biggest FMCG brands. She joined L’Oréal in 2013, as Chief Marketing Officer for L’Oréal China, where she was responsible for laying the foundations for the Group’s e-commerce acceleration in China (including building the Group’s first joint-business partnerships with Alibaba and Tencent).
She was appointed Chief Digital Officer for the Consumer Products division in 2017 and additionally in 2020 was named as Chief Media Officer for the L’Oréal Group. She has helped the Group and its brands maximise media value and ROI by focusing on the key digital growth drivers. Asmita joined the Group’s Executive Committee as Chief Digital Officer in April 2021.
Chairman and CEO, Médiamétrie
Yannick Carriou, 51, studied at École Polytechnique and ENSAE (leading French Grande École specialized in Economics, Data Science, Quantitative Social Sciences, Finance and Actuarial Science).
He has held the posts of Managing Director of TNS-Sofres France (2006-2010), Managing Director of Ipsos France (2010-2012) and CEO of Ipsos Connect (2013-2017). Yannick Carriou was CEO at Teknowlogy Group between 2017 and late 2019. He is Chairman and CEO of Médiamétrie since April 2020.
President & CEO, Numeris
As President and CEO, Neil McEneaney has been pivotal in the modernization of Numeris, through the development and implementation of cross media audience measurement in Canada. Neil’s focus is on meeting the media industry’s need for stronger audience measurement necessary to better understand changing audience and consumer behaviors in a highly dynamic and evolving media industry.
Neil has 29 years of media experience, leading the strategic and business operations of various organizations. In his former role as Chief Business Officer at CBC, his portfolio included overseeing the performance of Strategy, Digital, Sports, Media Operations & Technology, Competitive Analysis, and Finance. Prior to that, he held the role of CBC Interim Executive Vice-President, English Services, responsible for English Radio & Audio, Television and Digital operations across Canada.
Neil is a Chartered Professional Accountant with a Bachelor of Commerce degree with Honours from Concordia University and a graduate diploma in Public Accountancy from McGill University.
CMO, Media, MUTV Limited
Catherine is a pivotal leader across the Marketing, Business Intelligence & CRM divisions at Manchester United, having joined in 2020 after eighteen years in Publishing & Media. A Commercial marketer, she consistently delivers high profitability and consumer engagement across both digital content and D2C sales strategies.
A Marketing Academy Fellow, Catherine has global experience in building high performing teams and running extensive brand & product portfolios, previously holding roles such as the CMO at News UK & Global Marketing Director at the Financial Times.
Measurement Partnerships Manager, Facebook
Nik works on the systems and agreements that connect Facebook to the campaign measurement ecosystem. In his time at Facebook he has developed new measurement techniques, scaled them into production systems, integrated them into measurement partners' workflows and grown the partnerships that result. Nik started off studying philosophy and politics at Oxford before being attracted by social research methods at the London School of Economics, and then statistics at Birkbeck College.
He forecast social trends at the Foresight Factory before building products at Dunnhumby connecting behavioural and attitudinal data. An academic and professional journey towards ever greater precision and rigour was complemented by a move from the UK to Germany, where he now lives with his wife and two young daughters.
Head of Unscripted, Youtube Originals
Alex Piper is the Head of Unscripted at YouTube Originals. Since joining YouTube, Piper's unscripted team has launched acclaimed projects like "Demi Lovato: Dancing With the Devil," "Life in a Day 2020," "David Blaine: Ascension," "Justin Bieber: Seasons," "Coachella: 20 Years in the Desert" and "This Is Paris" which have been seen by more than hundreds of millions of YouTube users globally.
Before joining YouTube Originals, Piper was the Vice President, Alternative Entertainment and Specials at FOX where he was responsible for notable series and specials such as So You Think You Can Dance, Are You Smarter Than A 5th Grader?, Hells Kitchen, Beat Shazam, the Teen Choice Awards and more.
Prior to his time at FOX, Piper served as SVP, Alternative Television at Asylum Entertainment where he led creative development and production of their entire unscripted slate including such titles as 30 for 30 for ESPN, Addicted for TLC and The Locator for WE.
Piper also served as Supervising Producer for the Peabody Award winning docuseries "Hopkins" for ABC and was a Producer for NBC Olympics and NBC Sports, receiving six Emmy awards over the course of his time there.
Jonathan Warburton has held the position of Chairman of the family business since 2001 - overseeing the company's transition into a national brand.
Beginning his career outside of Warburtons, Jonathan spent time gaining knowledge of the baking industry, as well as sales and marketing experience during his time with Unilever.
Joining Warburtons at the age of 23, he progressed from National Account Manager to Sales Director and then Marketing Director - overseeing the development of Warburtons iconic TV ad campaign featuring members of the Warburton family.
As a fifth generation Warburton, Jonathan - along with cousins Brett and Ross - assumed control of the business in 1991, following the retirement of their fathers.
In the decade that followed, Jonathan held the role of joint Managing Director and Commercial Director, laying out the three cousins' strategy to take the family business from a Northern brand to a truly national one and setting out their vision to become Britain's Favourite Baker.
During his time as Chairman, the business has seen growth of over 60% to a turnover in excess of £550m, with the number of bakery and distribution sites growing by over 40%. Jonathan was a non-Executive Director of Samworth Brothers Limited for 20 years (1997-2017) and also non-Executive Director of AG Barr Plc for 3 years (2010-2013).
Jonathan received an Honorary Doctorate from Manchester University in 2003. Outside of the business, Jonathan is a keen sportsman, skiing enthusiastically and playing golf erratically! Married to Kim, they have four children, Charlotte, twins Harry and Jack and Angus.
Director, NLO Nationaal Luister Onderzoek
Frans Kok (1970) graduated from the School for Journalism and started his career in 1993 as a qualitative market researcher at MarketResponse, where he became a specialist in communication and media research. He worked for different companies such as KidWise, Equmedia and GfK. Since 2009 he has worked for various JICs for media audience measurement in the Netherlands.
First during a 5-year period as managing director of the JIC STIR, the Internet Audience Measurement, and since 2016 he is responsible for the RAM in The Netherlands. In 2017, Frans also acted as interim managing director for SKO, the JIC for the TV and Video audience measurement. In addition to his work as a director, Frans is an ISO auditor for the Dutch Association for Marketing-insights, Research and Analytics (MOA). He recently completed a training in brand constellations.
Managing Director, NOM (Nationaal Onderzoek Multimedia)
Director, NMO Nationaal Media Onderzoek
Johan Smit (1959) is the first Managing Director of PMA (the Dutch media agency association) and joined in January 2008. Johan worked for several advertising agencies, before joining Initiative Media in 1991.
From 1991 onwards he extended the Initiative services into Central and Eastern Europe adding later on Central Asia, Turkey and Israel to the Initiative network. For this he lived in Moscow, Istanbul and Warsaw. Pioneering unchartered territories for FMCG companies like Unilever, Nestlé and Johnson & Johnson, automotives like Mercedes and Volvo and many others.
Johan moved to Barcelona in 2001 changing his role as Regional Director for that of International Business Development Director, introducing bartering and programming to the Initiative network.
Johan was board member of NLO (Radio audience research), NOM (NRS), SKO (TV audience research), DMS (Decision Makers Survey), still is with JIC BRO (Out of Home), and non-Executive board member of VINEX (Dutch online publishers association) and was actively involved in the Dutch legislation for the cookies and governance of commercial internet content. He was the driving force behind the single, cross media RfP and was in September 2020 appointed to facilitate the timely and correct introduction of NMO (Nationaal Media Onderzoek) on the Dutch market.
Karin Schut (1971) graduated in Communication Science in 1995 and has been working in media since then as a research and strategy director at media agencies mostly until she joined Vinex in 2016. Her focus has always been on research, data analysis for the purpose of planning and optimising media ROI.
As a managing director of Vinex she has been leading the digital audience measurement project in the Netherlands since 2017. This has brought her back to the heart of media research – where data is king and the ongoing fragmentation of the media landscape demands for new approaches in measurement and data integration solutions.
Karin has been actively involved in the ambitious NMO (Nationaal Media Onderzoek) project from the start. She is enthusiastic about the new study, that will deliver digital audience measurement data from an integrated cross media design. She looks forward to the next phase, where the project will really comes to life when the first datasets are being introduced.
EVP of Measurement for Marketers, ANA
Nathalie Bordes joined the ANA in April 2021 as EVP of Measurement for Marketers. In this role, she is responsible for developing the ANA’s measurement for markets product and service portfolio with a particular focus on the ANA’s Cross Media Measurement Initiative. Previously, Nathalie served as SVP of Data & Insights for ViacomCBS Streaming and CBS Digital Media properties. Nathalie oversaw the analytics data supply chain, including data collection, engineering, insights and analytics innovation for Paramount+, Pluto TV, CBS Entertainment Digital, CBS News Digital/CBSN and CBS Sports Digital.
Prior to joining ViacomCBS and CBS Interactive, Nathalie was Senior Director of Emerging Platforms Research at ESPN, responsible for managing the multimedia ad sales research team. Nathalie’s former roles also include Ad Sales Research Director at The Wall Street Journal, where she led the Cross Platform and Digital Research department.
A strategic and engaging senior executive, Nathalie has more than 20 years of experience in cross platform analytics, business intelligence and research. She has successfully built and led data insights groups and ad sales research teams. Her deep industry knowledge spans the full media spectrum across print, digital, TV and streaming.
Nathalie is a longstanding member of the MRC Digital Committee, serving as the committee’s chair from 2019-2020. She also enjoys growing her industry network and mentoring young professionals.
A native of Germany, Nathalie graduated with a degree in Business Administration from VWA Hessische Verwaltungs- und Wirtschaftsakademie in Frankfurt, Germany. Following graduation, she worked for Dow Jones in Frankfurt until transferring to their New York headquarters in 2004.
Chief Executive, BARB
Justin was appointed as Chief Executive of BARB in 2012, since when the UK television audience currency has launched multiple-screen audience ratings.
His early experience of media was formed in the radio industry, most notably as Managing Director of the Radio Advertising Bureau. While there, he was a RAJAR board director and led the delivery of J-ET, the electronic trading system for commercial radio advertising.
He joined ITV in 2004, where he was responsible for relationships with advertisers and trade marketing strategy. He was, briefly, Chairman of Thinkbox prior to the establishment of its executive team.
After leaving ITV, he joined AGB Nielsen as Managing Director of its UK operation. He ensured the business became an effective supplier to BARB before moving to Kantar, where he spent a year working on the post-merger integration of TNS. Immediately prior to joining BARB, Justin was Executive Chairman of ICM Group, a full-service research agency.